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Strategic direction and branding are my particular passions. Many firms can tell you what is. FieldActivate tells you what could be.

Is this resource a good fit for you?

If you need help with strategic direction and branding.


FieldActivate is a culmination of my desire to fulfill on meeting todays unmet client needs and expectations and delivering brand, business and communications strategies without all the cumbersome baggage and costs associated with larger firms. I bring over 30 years of experience to bear across more than 200 major domestic and international client relationships.


  • Brand positioning, repositioning and restaging
  • Channel management programs
  • Strategic business mapping
  • Marketing communications planning and plan development
  • Creative execution and activation program (partners aligned to requirement)
  • Competitive intelligence and new product/audience insight gathering
  • Acquisition and alliance business due diligence
  • Sales training and velocity programs.
  • Qualitative research and focus groups, triads and one on one interviews.
  • Overall management consulting
  • Business development programs (RFPs through Pitches)
  • Client growth and retention programs
  • Strategic and business strategy counsel
  • Agency people development programs

Contact Info

Contact: Bill Field

Street: 105 Meadows End Road

City: Monroe

State: CT

Zip: 06468

Phone: 203-521-0002


Website: FieldActivate







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